Press release: First Ever US-based “Meet Magento” Conference Electrifies the NYC E-Commerce and Tech Scene

Event Hosted by NYC-based Interactiv4 Hailed as Smashing Success Among Industry Veterans with Over 250 Attendees and 34 Speakers in its First US Edition

New York, NY – September 30, 2014 – Amid the break-dancers, live graffiti artists, and caffeine-fueled hackathons, Interactiv4, Inc., a NYC-based Magento Silver Solution Partner, made ripples throughout the ecommerce industry during last week’s first ever US-based Meet Magento conference. Attended by innovative companies and brilliant influencers who came together to discuss the Magento platform, the event featured interactive social networking throughout, wine on tap, cutting-edge panel discussion, delicious food and appetizers, too many promotional items to write about, and engagement at every level – virtual and physical. Photos of the event can be found here.


Hosted by Interactiv4 and several technology partners, the event kicked off on Sunday, September 21st with a pre-conference hackathon, and concluded with a thought provoking session on Tuesday by BitCoin NYC. Panels and sessions focused on e-commerce analytics, software development, search, CRM, retail, email marketing and broader trends such as the latest technologies that are providing efficiencies for conducting business online.

Highlights of the event included:

–       Ivan Chepurnyi, CTO and Magento Trainer at interactiv4, explained in detail Varnish cache and its usage in the real world.

–       Guido Jansen, Conversion Manager in Sanoma, encouraged the audience to focus upon “Online Persuasion”.

–       Kurt Theobald, Co-Founder and CEO of Classy Llama, sought the “center of gravity” in Magento’s eCommerce.

–       Alan Kent, Magento Chief architect in Ebay, provided a comprehensive overview of Magento2.

–       Monika Kochhar, Founder and CEO of Smartgift, showed the audience how ‘gifting’ can be paramount to customer acquisition.

–       Ben Marks, Product Evangelist at Magento Inc., delivering a fantastic speech about the Magento Community.

“Meet Magento New York far exceeded all of our expectations. We focused on quality and that was the key to such a successful event in its first edition,” said Ignacio Riesco, CEO of interactiv4, Inc. “Thank you to everyone involved, from our generous sponsors to our smart speakers and active attendees. Our organizing team at interactiv4, Inc is very pleased with the result and look forward to even greater success next year.”

“The purpose of the ‘Meet Magento’ series is to discuss the latest e-commerce and Magento products, educate the community, share ideas, and inform businesses,” said Kimberely Thomas, managing partner at interactiv4, Inc. “The New York event provided us with a unique moment to pause and think about the many possibilities that exist when great minds work closely with the latest strategies. We are elated that so many exceptional members of the New York e-commerce community came together at this event.”

Major Meet Magento New York sponsors included top e-commerce firms such as Nexcess, Windsor Circle, Simple Helix, conductor, Dot Mailer and Sweet Tooth. For more information about the Meet Magento series or to plan an event, go to:

About interactiv4, Inc.  Interactiv4 ( is a Magento Silver Solution Partner and global e-commerce solution provider, which has operated with international brands since 2010. Founder and CEO Ignacio Riesco and Partner Juan Alcántara have been involved in the e-commerce industry for over a decade, applying their strong IT background to companies on an international level. Last July, interactiv4 expanded its global footprint, with the launch of a new office in New York City. Led by its Managing Director, Kimberely Thomas, the New York office offers brands extensive expertise in e-commerce development. During the recent expansion, Ivan Chepurnyi also joined interactiv4 as CTO.